Pro Forma Invoice


Summary Definition: A draft invoice that provides an estimated breakdown of costs for goods or services before their final delivery or execution.


What is the Pro Forma Invoice?

A pro forma invoice is a preliminary document issued before the delivery of goods or services that outlines the anticipated details of a transaction. It provides the buyer with an itemized total cost estimate, including unit prices, taxes, shipping fees, and other relevant charges.

While its structure closely resembles a finalized invoice, it’s not a demand for payment and doesn’t represent a legal claim for funds. Instead, it clarifies the terms of a potential sale before any goods are shipped or services rendered.

By bridging the gap between initial quote and final contract, pro forma invoices set expectations, support informed decision-making, and reduce operational friction, making them useful tools for strengthening a supplier-customer relationship.

Key Takeaways

  • A pro forma invoice is a non-binding document that outlines the estimated costs and terms of a transaction before goods or services are delivered.
  • Pro forma invoices are especially useful in international, complex, or prepayment-based transactions where early cost visibility and agreement are essential.
  • Leveraging standardized pro forma invoice templates and automation tools within a procurement workflow can enhance accuracy, consistency, and efficiency.

Why Do People Issue Pro Forma Invoices?

Pro forma invoices are primarily intended to establish a shared understanding of the transaction between buyer and seller.

They ensure both parties agree on pricing, quantities, payment terms, delivery schedules, and any applicable taxes or fees before a sale is finalized. As such, they’re commonly used in international trade and high-value or customized transactions requiring pre-approval.

Thus, pro forma automation and management tools can be invaluable when researching procurement service providers or software. Such tools enhance workflow visibility, formalize negotiations, and support better forecasting and collaboration during early procurement stages.

What Does a Pro Forma Invoice Include?

A standardized pro forma invoice template typically contains several pieces of information, including:

  • Seller’s Contact Information: Business name, address, phone number, and email
  • Buyer’s Contact Information: Name and full shipping or billing address, including relevant contact channels
  • Invoice Number and Date: For tracking and internal reference
  • Detailed Line Items: Descriptions of goods or services, quantities, unit prices, total costs, and any applicable discounts
  • Terms and Conditions: Payment terms, delivery timelines, cancellation policies, and any stipulations relevant to the sale
  • Estimated Shipping Costs and Taxes (Optional): Highly recommended in international or complex transactions

A reliable template or integrated invoicing system helps ensure consistency, accuracy, and professionalism across customer interactions.

Pro Forma vs. Commercial Invoice

Despite having similar appearances, the distinction between a pro forma invoice vs. commercial invoice is essential for effective transaction planning. Only the commercial invoice is legally binding and used in financial reporting and tax documentation.

Pro Forma Invoice Commercial Invoice
Issued before the transaction is finalized and serves as a quotation or offer. Issued after goods or services have been delivered and functions as a formal request for payment.

When to Use a Pro Forma Invoice

While pro forma invoices can be used in most deals, they’re especially useful in certain scenarios, such as:

  • International Transactions: Pro forma invoices clarify total landed costs (including tariffs, freight, and duties) before confirming an order. They’re also often required by customs agencies for import clearance purposes.
  • Large or Configurable Orders: When transactions involve complex pricing structures, multiple components, or customized goods, a pro forma invoice ensures all variables are documented and acknowledged upfront.
  • Prepayment Requirements: If a seller requests partial or full payment before delivery, a pro forma invoice serves as the customer’s official cost estimate and confirmation document before transferring funds.

Pro Forma Invoice Best Practices

To optimize pro forma invoice use, procurement processes should include a few best practices:

Best Practice Details
Be Specific and Transparent Include all known costs and clearly describe goods or services. This reduces the risk of misunderstandings or future disputes.
Use a Standardized Template Consistency across invoices expedites processing, decreases the risk of human error, and ensures no critical information is missed.
Review Before Sending Verify pricing, totals, and delivery terms before issuing the document.
Follow Up Confirm both parties have a copy and resolve any questions or clarifications.
Leverage Automation Tools Automation tools allow users to pull data directly from purchase orders (POs), apply consistent pricing logic, and generate PDFs for review in seconds.
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