While the popularity of using technology for human resources functions continues to grow, companies must find the best ways to use it to invest in their workforces.


“As more companies integrate tech into everyday HR processes, the risk increases that some will lose sight of the human aspect of human resources,” writes Matt Straz for Entrepreneur.com. “But embracing tech doesn’t mean dropping the human side of HR. When used right, technology enables businesses and HR professionals to be even more personable.”


Tech can help you maximize recruitment, make information more accessible, and streamline processes to free up HR professionals to focus on goals and strategies. Tools for managing applicant pools can help HR departments hone in on the best applicants, Straz writes, within reason. “The goal of a keyword search is not to turn up the best candidates, but to eliminate as many candidates as possible,” he writes.


Tech tools can also help with onboarding and enrollment and re-enrollment paperwork. “Automating time-consuming administrative aspects of the onboarding process, such as new hire paperwork, means HR professionals can spend more time with new hires,” Straz writes. ”It literally puts the human back in human resources.”


Tech solutions can also offer all employees better accessibility to forms and information. It’s also an opportunity to earn company-wide buy-in. “With the proliferation of mobile technology, everyone — not just IT — has the ability to get in on the action,” writes Jeff Corbin for the Society for Human Resource Management. “HR professionals interact with every member of an organization and understand the importance of collaboration, engagement and efficiency in driving overall employee satisfaction and boosting the company bottom line.”


This is especially important as companies continue to hire members of younger generations. “From recruiting and search portals to training and other services, the bottom line in user adoption — and engagement — is simplicity,” writes Meghan M. Biro for Forbes.com. “We need centralized portals, with minimal clutter and fluid processes: these will be far more effective (and lasting) than those with multiple pages and countless bells and whistles.”


Technology can also contribute to employee retention, especially when companies use it to offer flexible work options, like telecommuting, Corbin writes. Mobile-friendly sites and apps can also help employers communicate better with their employees for tasks like benefits enrollment, collaboration tools, or even storing files in easily accessible ways to allow employees to maintain productivity while traveling or in non-office settings.


HR departments should continue to find ways to use technology in ways effective for their particular workforces, he writes. “For years, HR departments have paved the way in the use of technology for the workplace,” Corbin writes. “And, with the proliferation of new technologies, particularly mobile, this pattern should continue, since the HR function touches every employee of a company.”