In this episode, host Shari Simpson interviews Bob Goodwin, the president of Career Club. Bob shares his unique approach to job hunting by using proven sales and marketing methods. With his background in working with global brands like Coca-Cola and Samsung, Bob explains how he connects brand strategies to an individual's job search. Tune in to learn how to conduct a more effective job search campaign and land a career that truly matters to you.
Bob is the Founder of Career Club, a unique service that uses proven sales and marketing methods to help clients land a career that matters to them. The inspiration for Career Club was born from his experience leading the client engagements for global brands like Coca-Cola, Samsung, and P&G. He saw the opportunity to bring marketing principles, coupled with sales disciplines, to conduct much more effective job search campaigns. Most recently, Career Club has launched NextPlacement™, an innovation in the outplacement arena that provides mental health support, emotional intelligence coaching, and deep community to employees who have been affected by a layoff. Bob is also the host of a popular podcast called Career Club Live and is based in Cincinnati.